Google SEO and Amazon SEO aren’t the same.
While Google’s results help users find the most helpful information on the internet, Amazon’s algorithm is sending customers to the most relevant products. This means that to find favor with Amazon’s A9 algorithm, you’ll need not only great products but also the right strategies to ensure your products consistently climb search results.
That’s why many sellers turn to Amazon SEO agencies. These experts know how to optimize every detail of your listings, from titles to keywords, reviews, and images, so your products stay on top of the competition.
In this blog post, we’ll discuss the key criteria to look for in an Amazon SEO agency, compare the top six agencies, and explore their services.
Let’s dive right in.
Key Criteria for Choosing an Amazon SEO Agency
When selecting an agency, it’s crucial to ensure they offer a comprehensive suite of services tailored to your needs. Here are some key aspects to look for:
1. Experience and expertise
Ensure the agency’s expertise aligns with your diverse business needs, such as optimizing keywords, increasing visibility on Amazon SERP, or boosting conversions. Look for agencies with proven experience in your industry or niche; they’ll better understand your specific challenges and opportunities.
Take the example of The Pencil Grip. Though they hired SalesDuo for their Amazon SEO and advertising needs, the agency also helped them with their annual vendor negotiations and success insights.
2. Technology and tools
Look for agencies that use modern, AI-driven tools or proprietary software. For example, SalesDuo uses their proprietary AI system for continuous keyword monitoring and optimization.
3. Budget and ROI
Understand how pricing works: some agencies may charge based on project scope, while others may offer monthly retainers or performance-based pricing models. Ensure their pricing aligns with your expectations and provides measurable returns.
4. Transparency and communication
Choose an agency that aligns with your communication preferences, and offers clear reporting and regular updates.
5. Client testimonials and case studies
Look for proven case studies and industry-specific experience. Review feedback from past clients to gauge the agency's effectiveness in delivering results similar to what you seek.
Top 6 Amazon SEO Agencies: Comparison Chart
Top 6 Amazon SEO Agencies for 2025
1. SalesDuo
SalesDuo stands out as a premier Amazon SEO agency, providing tailored solutions to help businesses scale efficiently on Amazon.
85% of Salesduo’s miracle makers are ex-Amazon employees. By combining their expertise with the company’s proprietary AI software, you can rest assured that your products will navigate the Amazon algorithms, enhance brand visibility, and drive sales.
Their comprehensive, results-driven approach includes:
- Using AI-powered keyword research to identify high-traffic search terms and target niche markets to boost organic growth and brand visibility.
- Optimizing titles, bullet points, product descriptions, and Enhanced Brand Content (EBC) to hack the A9 algorithm and attract traffic.
- Delivering Brand Store and premium A+ page experiences with compelling visuals, videos, and comparison charts.
- Monitoring and analyzing high-performing keywords for periodic SEO updates and predictable growth.
With a focus on continuous improvement, they conduct regular SEO refreshes and use data-driven insights to adapt to market trends. Through tailored services, SalesDuo helps boost organic growth, conversions, and predictable growth: completely hands-off. With a combination of human creativity and AI efficiency, SalesDuo is a trusted partner for brands looking to dominate the competition.
Key specializations
- Full-stack Amazon SEO specialists
- Cutting-edge BI dashboard for real-time performance tracking
- Comprehensive global support across all aspects of Amazon selling
- AI-driven listing optimization for titles, bullet points, and descriptions
- Enhanced Brand Content and detail page graphics
- Completely hands-free, tailored services
Notable clients: Eco-Shell, Skoy, TNG Worldwide, Thames & Kosmos, The Blissful Dog, R&R Games, Van Wingerden Greenhouse Company, The Pencil Grip, Hallmark Flowers, Planner Pad, Paasche, and Spasilk, to name a few.
Client review
2. Amazon Growth Lab
Amazon Growth Lab is ideal for brands looking to scale their Amazon presence through organic methods, focusing on long-term growth. They help optimize product listings and improve search rankings via insights from A/B testing and SEO tools like Helium 10, Zon Guru, and Jungle Scout.
Key specializations:
- Tailored SEO services for small businesses
- Brand positioning and high-intent keyword rankings
- Premium storefront design and A+ content
- 3D renders that help with hyper-realism in your product images
Notable clients: Ecoxcall, Oceans, Ray-Ban, Gucci, Oakley, Mavi
Client review
3. SellerApp
SellerApp is ideal for brands that are focused on data-driven SEO and sales growth. They create professional copies to improve your conversions and increase brand visibility.
Their focus on relevant long-tail keywords improves your product ranking on Amazon SERP. SellerApp conducts in-depth market analysis, identifies competitors, and optimizes your Amazon product listing.
SellerApp also provides a free Amazon SEO tool that allows you to do keyword research, get actionable insights, and fix listing issues.
Key features and specializations
- Backend search term optimization
- Comprehensive product listing optimization
- Competitor analysis and insights
- Creation of A+ content for enhanced branding
- Keyword roadmap for better ranking
Notable clients: Samsung, Philips, Zeak, HP, Nimble
Client review
4. Canopy Management
Canopy Management is a results-driven Amazon SEO agency dedicated to helping brands dominate search rankings and boost visibility. With a strong focus on keyword research, listing optimization, and competitor analysis, Canopy believes in organic growth.
Canopy offers services like competitor and keyword research, optimized copywriting, A/B testing with a few images, lifestyle photography design, and A+ Content. They also assist in shooting and editing product videos and designing custom storefronts.
Key features and specializations
- Product listing optimization
- A+ Content creation
- Backend SEO and keywords
- Expertise in managing large-scale accounts
- Professional visual content creation to enhance listings
Notable clients: Goli Nutrition, BeautyStat, The Baker's Dozen, Beau Lashes, MaryRuth Organics, TickleMe Plant Company
Client review
5. Disruptive Advertising
Not exclusive to Amazon SEO, Disruptive Advertising focuses on maximizing ad ROI with precise PPC strategies. Known for their results-driven, performance marketing expertise, they use data analytics to optimize campaigns effectively.
With over 10 years of expertise in the Amazon marketplace, they help build a strategy that gives you impactful results without a long-term contract.
In addition, Disruptive Advertising offers:
- Access to exclusive relationships with industry experts
- Content through Disruptive University
- Community-building opportunities through Disruptive Caring
Key features and specializations
- Expertise in lowering ACoS
- Strong focus on data-backed decisions
- Strategies designed to maximize ROI through targeted advertising efforts
- Uses a combination of PPC and organic SEO
Notable clients: Henry's House of Coffee, EMP Shield, Kodiak Leather Co, Golfdotz
Client review
6. Thrive
Though they started as a small, local digital marketing company, Thrive now works as an Amazon SEO agency with clients across the globe. They specialize in Amazon SEO services, helping businesses optimize product listings, improve visibility, and boost sales on Amazon.
They first conduct a comprehensive audit of your existing product listings, and then provide a strategic implementation plan to increase your rankings and sales.
With a data-driven approach and expertise in digital marketing, Thrive offers tailored solutions to enhance search rankings and conversion rates, making them a trusted partner for brands seeking growth on the platform.
Key features and specializations
- Seller account and Amazon Brand Registry setup
- Amazon account audit and competitor research
- Product listing optimization (titles, descriptions, A+ Content)
- Expertise in building customized brand stores
Notable clients: Image 3D, IDville, Seismic Audio
Client review
Partner With the Best Amazon SEO Agency Today
The right Amazon SEO agency can help you significantly enhance your brand visibility. With agencies like SalesDuo offering AI-driven and tailor-made services, you can optimize your product listing and organic growth.
SalesDuo is the trusted Amazon SEO agency for over 250 brands. Their proprietary AI system and expert team help you create impactful content and drive e-commerce success.
With SalesDuo, WOW Sports saw a 38% boost in brand visibility and a 65% increase in sales, even during the pandemic.
To explore more, book your 1:1 with SalesDuo or check out our success stories.
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About the Author
Meet Arjun Narayan, a Business Dynamo with two decades of conquering boardrooms and founding two companies that didn't just survive but thrived. When he's not navigating business strategies and delivery teams, you'll find him immersed in his love for cars and exploring new models, geeking out over tech trends, globe-trotting for new adventures, and occasionally pondering the mysteries of the universe over a good cup of coffee.
