My Amazon Guy is a well-established agency founded by Steven Pope that assists Amazon sellers in growing their businesses. From SEO and PPC to listing optimization and creative design, it offers a full range of services. But as good as it is, My Amazon Guy isnโt for everyone.
Perhaps youโre seeking lower costs, more hands-on control, a better fit for your stage of growth, or a different approach altogether. This blog examines some of the top My Amazon Guy alternatives for 2025, including other agencies, SaaS tools, and Amazon PPC experts.
We picked these based on their features, pricing, user experience, and their advantages for specific sellers. Whether you're just starting out or already scaling, there's an option here for you.
Why Look for an Alternative to My Amazon Guy?
While My Amazon Guy has helped many sellers grow, it isnโt perfect for everyone. Letโs look at why you might explore alternatives:
- Pricing Concerns:
Some sellers feel that My Amazon Guy's pricing is too high for their budget. - Lack of Customization:
While MAG covers many services, itโs a โone-size-fits-allโ approach for some sellers. Smaller brands may want more tailored help. - Mixed Results with PPC or SEO:
A few My Amazon Guy reviews say that PPC or SEO results didnโt match expectations. - Scalability Issues for Growing Brands:
Fast-growing brands sometimes need more advanced tools or personalized strategies than MAG offers.
My Amazon Guy Alternatives Comparison
Top 5 Alternatives to My Amazon Guy
1. SalesDuo
SalesDuo is a top-rated full-service Amazon agency that combines human expertise with innovative AI software. SalesDuo is a top-rated, full-service Amazon agency founded by the former Head of Amazon's Vendor Management Program, with a full-stack team comprising 85% ex-Amazon professionals. It combines deep human expertise with innovative AI software to help brands grow smarter and faster. Itโs a strong alternative to My Amazon Guy for sellers who want more control, better results, and custom solutions tailored to their stage of growth.
Top Features:
- Full-service management (SEO, PPC, Listings, A+ Content, DSP, etc.)
- Real-time dashboards and advanced analytics
- Creative support for images, videos, and A+ content
- Product listing optimization
- Inventory and operations monitoring
- Profit-focused account strategy and sponsored ads management.
Value Proposition:
SalesDuo stands out by combining deep Amazon knowledge with enterprise-grade reporting and flexible services. Unlike My Amazon Guy, it doesnโt offer cookie-cutter plansโyou get what you truly need, when you need it.
Ideal For:
- Founder-led teams receive dedicated former Amazon account managers.
- Small brands need personalized D2C eCommerce growth solutions.
- Mid-sized brands benefit from tailored scaling strategies.
- Solutions built to support internal team limitations.
- Large enterprises get help with complex Amazon operations.
- Expertise in AMS, logistics, and multi-channel eCommerce growth.
Pros:
- Real-time analytics dashboard
- Custom plans based on your business stage
- All-in-one service (no switching tools or teams)
- Strong reputation for PPC and SEO
Pricing:
SalesDuo offers custom plans tailored to your business requirements.
Why Choose SalesDuo Over My Amazon Guy
2. Incrementum Digital
Incrementum Digital is a fast-growing Amazon PPC and strategy agency trusted by 7โ8 figure brands. Known for delivering high-performance advertising, they offer expert-level campaign optimization, creative direction, and strategic coaching. Their hands-on approach helps sellers not only improve ROAS but also understand how to scale profitably and sustainably over time.
Top Features:
- Sponsored Ads & DSP expertise
- Brand registry optimization
- Listing copy and creatives
- Weekly reports and strategy calls
Pros:
- Trusted by 7โ8 figure sellers
- Data-focused with precise ROI tracking
Cons:
- Mostly ad-focusedโnot full-service
- It may be expensive for small sellers
3. Jungle Scout Cobalt
Jungle Scout Cobalt is a powerful SaaS analytics platform designed for in-house Amazon teams and brand managers. It provides deep market intelligence, competitive tracking, and real-time reporting tools that enable businesses to make data-driven decisions. With insights into share of voice, ad spend, and category trends, Cobalt empowers brands to stay ahead of competitors.
Top Features:
- Market share analysis
- Competitor ad spend tracking
- Amazon category performance insights
- Share of voice tools
Pros:
- Great for brand managers
- Excellent research dashboards
Cons:
- Not a service agencyโDIY required
- Steeper learning curve for new sellers
4. Canopy Management
Canopy Management is a premium, full-service Amazon agency that emphasizes personalized, high-touch support for brand growth. Their services include expert account management, advanced SEO, high-converting listing design, and strategic ad campaigns. Known for delivering white-glove service, Canopy is ideal for established brands seeking tailored strategies and hands-on partnership to scale faster.
Top Features:
- Amazon ads and listing optimization
- Brand strategy & positioning
- In-depth analytics & CRO
Pros:
- Strong portfolio of success stories
- Ideal for DTC brands entering Amazon
Cons:
- Premium pricing
- May not suit small businesses
5. Carbon6
Carbon6 is an all-in-one software suite built to simplify and supercharge the Amazon selling experience. It offers tools for review automation, PPC campaign management, financial tracking, and listing optimization, making it a powerful choice for hands-on sellers. With its modular approach, Carbon6 empowers brands to streamline operations and scale with greater control and flexibility.
Top Features:
- Review tool (SellerBoost)
- PPC automation (PPCPilot)
- Listing SEO & keyword research
- Profit dashboard and alerts
Pros:
- Affordable DIY tools
- Modularโyou only pay for what you use.
Cons:
Requires an internal team to operate
No hands-on service like MAG
Essential Features to Consider When Choosing a My Amazon Guy Alternative
1. PPC Campaign Management
What it does: Handles your Amazon ads to drive traffic and sales.
Pain point: Manual ads are a waste of money, time, and effort. Poor targeting = lost sales.
Benefit: You get expert management for better ROI.
Outcome: More profitable ad campaigns.
Without it: Youโll waste ad spend on unoptimized campaigns.
2. SEO + Listing Optimization
What it does: Improves organic visibility on Amazon search.
Pain point: Low visibility results in lower sales.
Benefit: Helps your products appear in search and category pages.
Outcome: More organic traffic and sales.
Without it: youโll be buried on page 5 of search results.
3. Creative Services (Images, A+ Content, Video)
What it does: Makes your listings look professional and trustworthy.
Benefit: Increases conversion rates.
Outcome: More sales per visitor.
Without it: Your listings will look weak compared to competitors.
4. Data & Reporting
What it does: Shows whatโs working and whatโs not.
Benefit: Makes smarter decisions faster.
Outcome: Better ROI and growth.
Without it: Youโre flying blind.
Who Should Choose SalesDuo Over My Amazon Guy?
- Brands that want more customized strategies than My Amazon Guy offers
- Sellers who value real-time dashboards and data transparency
- Businesses that need both creative and advertising support under one roof
- Anyone concerned about My Amazon Guy pricing or limited flexibility
- Brands that didnโt find success from My Amazon Guy reviews and want a more substantial ROI
Actionable Steps to Choose the Right Fit
- Set your budget โ Are you looking for a full-service team or just a few tools?
- Know your needs โ Is PPC your primary pain point, or do you also need A+ content and SEO?
- Book demos โ Most platforms offer free consultations.
- Compare pricing tiers โ Some agencies offer flexible plans, while others donโt.
- Check reviews โ Look up My Amazon Guy reviews, SalesDuo, and others on G2, Capterra, and TrustPilot.
Conclusion
While My Amazon Guy has earned its place in the spotlight, itโs not always the perfect match for every Amazon seller. If you're seeking more flexible pricing, stronger analytics, or tailored support that adapts to your business journey, there are excellent alternatives worth exploring in 2025.
Among them, SalesDuo stands out as the top contender, offering a potent mix of strategy, creativity, and real-time insights to help brands grow smarter and faster. For sellers who want more than just a standard service, SalesDuo delivers the customized partnership and data-driven results that can truly make a difference. Ready to level up your Amazon growth strategy? Schedule a call with SalesDuo today and discover how they can take your brand to the next level.
Frequently Asked Questions
About the Author
Meet Nandita Nair, an Associate Content Writer at SalesDuo, passionate about creating impactful content that helps Amazon businesses grow and thrive. When sheโs not writing, she finds joy in listening to music, exploring art, and getting lost in the world of novels.
