Managing PPC campaigns on Amazon can be overwhelming. With so many elements to monitor like bidding, keyword research, and performance metrics, it’s easy to lose sight of your goals.
Fortunately, there’s a solution: hiring a professional Amazon PPC agency.
In this blog, we’ll discuss the key benefits of partnering with an Amazon PPC agency, and uncover the top 9 agencies that know the nuances of Amazon PPC.
Let’s dive right in.
Key Benefits of Working With an Amazon PPC Agency
Let’s first explore why partnering with an Amazon PPC agency can be beneficial for your business:
Increased efficiency and ad spend optimization
Experienced Amazon PPC agencies employ experts specializing in PPC advertising, enabling them to navigate Amazon's advertising platform. This means better managing your ad spend and ensuring your budget is allocated to high-performing ads.
The E-commerce Director at TNG Worldwide says, ‘’With SalesDuo’s expert team, we’ve boosted our Amazon sales through enhanced listing and ads, allowing us to focus on other tasks.’’
Improved return on ad spend (ROAS)
Amazon PPC agencies use tools and industry know-how to improve ROAS, so every dollar spent contributes to your goals. Through reduced ad spend waste and enhanced campaign efficiency, these agencies can drive higher ROAS and streamline your advertising strategy.
Increased sales and conversions
Through audience segmentation and strategic bidding, these agencies enhance targeting, bringing you closer to the most relevant shoppers ready to buy. They can identify high-converting keywords and optimize ad placements, helping you achieve higher customer conversions at lower cost-per-click (CPC) rates.
Success stories
Many businesses have seen remarkable improvements after partnering with specialized Amazon PPC agencies. For instance:
- The Pencil Grip grew by 55% in a year in a crowded, saturated market with mainly listing enhancements and PPC management with a leading Amazon agency
- A home care product manufacturing firm saw a 280% growth on Amazon with the help of an expert agency.
Comparison Table of the 9 Best Amazon PPC Agencies
Here’s a table for agency comparison of the top nine Amazon PPC agencies, highlighting their best-fit customer profile, pricing, and specialization.
Top Amazon PPC Agencies for 2025
1. SalesDuo
SalesDuo is a premier choice for high-growth brands looking to enhance their Amazon presence. Their unique advantage?
More than 85% of the team are former Amazon employees, who have insider knowledge and strategic insights that few agencies can match.
SalesDuo’s approach starts with a comprehensive analysis of your current campaigns, implementing industry best practices followed by ROI optimization, and reducing the total advertising cost of sale (ACoS).
By integrating artificial intelligence (AI) and business intelligence (BI) with their expert insights, they drive real-time campaign optimizations to increase efficiency. SalesDuo’s proprietary BI dashboard gives you an instant view of your category ranking for predictable, hands-off growth. It also tracks the sales performance of your competitors to give you a complete picture.
Strengths:
- Ex-Amazon expertise across all roles
- In-house BI dashboard for real-time insights
- Real-time API integration
- AI-powered optimization engine
- Continuous campaign improvement and optimization
- Amazon brand management
- Amazon content creation for search engine marketing
- Sponsored products, sponsored brands, sponsored displays, and sponsored TV ads
- Amazon Demand Side Platform (DSP): an advertising platform that includes Amazon OTT, IMDB ads, video ads, and more.
- Affiliate and influencer marketing services
- Integration with TikTok, Meta, and Google Ads to drive traffic
Notable clients:
TNG Worldwide, The Blissful Dog, Eco-Shell, R&R Games, Thames & Kosmos, Skoy, Hallmark Flowers, Van Wingerden Greenhouse Company, Planner Pad, Paasche, Spasilk, The Pencil Grip, to name a few.
Client review:
SalesDuo clients report significant improvements in their sales and ROI thanks to the comprehensive analytics dashboard and tailored approaches.
BONUS: As a certified Amazon Partner, SalesDuo gives you perks like no other agency. For every $100 you spend on Amazon Advertising, you get a bonus of $3 - $12 FREE additional spend.
2. Ad Badger
Ad Badger helps you to continuously manage and automate your PPC campaigns. The tool automates bid management, keyword tracking, and ad optimization, while their managed service team can run your campaigns hands-on. This hybrid model is ideal if you want tech-driven solutions that integrate well into your existing ad workflows.
Ad Badger’s full-service Amazon PPC management suits businesses spending over $10,000/month. They focus on lowering ACoS for brands looking for long-term scalability and streamlining ad campaigns for Seller Central, Vendor Central, and Kindle Direct Publishing (KDP).
Strengths:
- Real-time bid optimization
- Negative and positive keyword research
- Sponsored display ads and product optimization
Notable clients:
Woodies, Rmdy, Rocketbook, Freshfield
3. Ignite Visibility
Ignite Visibility focuses on building personalized approaches to drive traffic and maximize customer conversions. Though not exclusive to the Amazon marketplace, Ignite Visibility brings experience in Amazon PPC alongside other digital marketing services.
Ignite Visibility’s strategies use a combination of Amazon ads, SEO, and Google ads, making it a good fit for large brands needing multi-channel, unified campaigns. Being a cross-channel marketing agency, Ignite Visibility offers customizable contracts based on your business needs.
Strengths:
- Amazon ad console management
- Detailed analytics and performance reporting
- Amazon listing optimization
- Keyword research and competitive analysis
Notable clients:
Tony Robbins, Jazzercise, Wawanesa Insurance
4. AMZ Pathfinder
AMZ Pathfinder is dedicated to Amazon PPC and DSP, making it a strong fit for direct-to-consumer brands. They focus on ACoS, profit margins, and profitability. Once the groundwork is laid and the campaigns are set live, they focus on continuous optimization and driving revenue. Their clients have seen up to 1.80 ROAS.
They follow a 5-step process for new partners to identify the best strategy and achieve advertising goals:
- Account evaluation
- Understanding pain points
- Restructuring and scaling
- Monitoring campaigns
- Reporting and collaboration
Strengths:
- Long-lasting client relationships
- Amazon storefront management
- Data-driven approach
- Advanced bidding
Notable clients:
Viter Energy, Tree to Tub, Lifepro, Tang Math, PAVLOK, Healing & Bliss
5. Nuanced Media
Nuanced Media offers comprehensive e-commerce and Amazon marketing services, including PPC, SEO consulting, and DSP management. When it comes to Amazon PPC management, they specialize in scaling and handling complex yet targeted campaigns.
They do so with a team of dedicated account managers who tailor PPC campaigns based on your business needs. They emphasize building long-term client relationships by providing comprehensive marketing solutions that integrate PPC with content marketing strategies.
Strengths:
- Keyword research and structured campaigns
- Client-focused, customized techniques
- Creating engaging ad copy and visuals
- Bidding optimization, ad placements, and budget management
Notable clients:
Manna, Seat Covers Unlimited, Lux Unfiltered, True Citrus, Fairybell
6. WebFX
WebFX believes in a two-pronged approach to Amazon success: SEO and PPC, and provides custom, data-driven services to optimize Amazon PPC campaigns. Their expert team focuses on lowering your AcoS while increasing your sales and market share.
WebFX’s PPC specialists customize ad campaigns based on your company, products, and goals, helping you select the best products to promote. With an emphasis on keyword research and competitive analysis, WebFX helps you achieve SEO-driven sales.
Strengths:
- Promotion, coupon, and lightning deal management
- Proactive bid management
- Subscribe & Save recommendations
- Ad campaign creation, setup, and management
Notable clients:
Subway, Verizon, Wrangler, STANLEY Security, ZAGG
7. BellaVix
BellaVix offers full-funnel advertising strategies and sponsored ad campaigns, focusing on maximizing visibility and ROAS across multiple marketplaces. With expertise in Amazon SEO and content optimization, BellaVix helps you implement data-driven ad strategies that drive visibility and conversion.
With their targeted and precise ad campaigns, you can improve brand visibility across all stages in the buyer journey, from awareness to checkout and repeat purchases.
Strengths:
- Sponsored ad campaigns
- Amazon SEO and content optimization
- Full-funnel advertising services
Notable clients:
Better Way Health, Wholesome Pride, Wynd Technologies, Three Ships
8. Buy Box Experts
As the name suggests, Buy Box Experts specializes in helping you win the Buy Box on Amazon through strategic PPC techniques and Amazon DSP. Their strategy combines organic growth and paid performance. By being relevant organically, they decrease the cost of ads and improve conversion rates; and with strategic PPC advertising, they increase relevancy and organic rank.
Using tailor-made ad tactics, Buy Box Experts helps you defend your listings, cross-sell your products, drive traffic to your Amazon Storefront, and even target the customers of competitors.
Strengths:
- International expansion
- Amazon demand side platform (DSP) optimization
- Interest-based targeting and audience retargeting
Notable clients:
Scorch Marker, Aquis, TRX
9. Profit Whales
Profit Whales focuses on helping you boost your organic ranking, increase sales, and scale your Amazon presence through keyword isolation and bidding management. Through a unique approach and roadmap catered to specific business needs, Profit Whales helps you reach the desired target audience.
In addition to niche market and competitor analysis, they provide weekly, monthly, and quarterly reports and forecasts to help you understand the performance of your campaigns and achieve your long-term goals.
Strengths:
- 24/7 support and communication
- Performance-based optimization
- Sponsored ads and scaling methodology
- Advanced analytics and reporting
Notable clients:
Artistro, Kinetic Labs, Wonderskin, Viva Naturals, Wootsy, Mellanni
How to Choose the Best Amazon PPC Agency
Throughout your agency selection process, consider the following criteria:
- PPC expertise and specialization: Look for agencies with proven experience managing successful Amazon PPC campaigns in your product category
- Service offerings: Ensure the agency provides comprehensive services that align with your business needs, including keyword research, bid management, and ongoing optimization
- Case studies and success metrics: Review case studies or client testimonials that offer insights into their ability to deliver results similar to what you seek
- Client reviews: Look for client testimonials and ratings on review platforms to get a sense of customer satisfaction and agency reputation
- Pricing structure: Check if the pricing model is flat-rate or performance-based, and ensure it fits within your budget while delivering value
- Transparency: Assess how transparent the agency is regarding communication and reporting practices; regular updates are crucial for tracking progress
Partner With the Best Amazon PPC Agency Today
Investing in the right Amazon PPC agency can save you time, improve ad performance, and drive better ROI. SalesDuo’s proprietary AI system and Amazon PPC expertise help you elevate your brand visibility in the competitive Amazon Marketplace.
As the CEO of Z Natural Foods noted, “SalesDuo has delivered when others talk. With 134% YoY Amazon growth, their Amazon PPC advertising expertise has exceeded expectations.’’
To explore more, schedule a free demo or check out our case studies.
Frequently Asked Questions
About the Author
Meet Arjun Narayan, a Business Dynamo with two decades of conquering boardrooms and founding two companies that didn't just survive but thrived. When he's not navigating business strategies and delivery teams, you'll find him immersed in his love for cars and exploring new models, geeking out over tech trends, globe-trotting for new adventures, and occasionally pondering the mysteries of the universe over a good cup of coffee.
